Goals → Milestones
NuMarket differs from other crowdfunding platform in that the number chosen as a goal isn’t as important to the mechanics of the campaign.
For us, the goal is primarily a method to communicate to your community how much you need and why. Unlike other platforms, the amount raised doesn’t impact whether you receive your funds or not.
With Milestones we’re experimenting with shifting the priority of the goal you pick:
- To adjust depending on the momentum your community provides
- To be transparent about what you’re raising funds for and why
- To keep you and your team motivated and consistent throughout the campaign no matter how much you raise relative to your goal
- To keep your contributors motivated regardless of how far you are from your goal
How it would work:
- You would set an initial set of milestones based on how many funds you need. We can experiment with how we breakdown your goal
- Your progress on your campaign page is shown relative to your current milestone and is reset at every subsequent milestone.
- Regardless of how many milestones you hit, you keep your funds (-9%) and get to celebrate the specific things you funded, with your community.
ie. At $10k we’ve funded the HVAC installation costs and at 20k we’ve funded our new fridge.
We can optionally start by setting 2 milestones and add more should you have the momentum to hit those milestones