Launch Day Email

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Announcing the Ojaswe NuMarket Campaign!

Dear Ojaswe Co. Fam,

We are thrilled to announce the launch of our crowdfunding campaign on NuMarket! Since launching our Chilla Mixes last year, you have blown us away with your support. You've given us valuable feedback, left reviews, and held us accountable to our commitments. Now, we need your help to take Ojaswe Co. to the next level.

Our goal is to raise $20,000 to onboard new regenerative and organic farms, add more nutrient-dense crops to our pantry, and bring you a new set of delicious and versatile Chilla mixes. We are also dreaming up virtual and in-person events and partnerships with chefs, educators, and fellow local food businesses to continue creating warm, vibey spaces for all of us to gather around a full table.

Your contribution to this campaign will go directly towards making all of this possible. We will use these funds to pay our new farmers a fair price for their harvests, to continue our commitment to compostable packaging, and to expand our chilla-making team. For every dollar that you contribute, you get 120% back in store credits: redeem them, gift them, share them with friends and family, and help the Chilla Club grow!

Ojaswe Co. is a regenerative food company rooted in cultural fusion. We make the most versatile, nourishing, and flavorful food that comes together in less than 10 minutes. Our savory Chilla pancake mixes are vegan and gluten-free, use heirloom legumes in a convenient and approachable form, and serve up 10g of protein per serving. Chillas are a savory, unleavened South Asian pancake, and our small-batch crafting allows us to highlight culturally rooted flavors using regional and local ingredients.

We started Ojaswe Co. with a BIG dream - to create climate-resilient food systems and to make biodiverse food accessible to everyone. We do this through partnerships and collaboration with farmers, chefs, educators, and our consumers. Our clean and traceable supply chain supports climate-friendly farms, biodiversity, and carbon sequestration. We only use non-GMO ingredients and artisanal small-batch crafting to create unforgettable, flavor-filled magic.

Contribute now and help us make this dream a reality! For every dollar you contribute, you get 120% back in store credits. Redeem them, gift them, share them with friends and family, and help the Chilla Club grow!

Best regards,

Ojaswe Co.