TLDR; Keys to success 💸

Your Inner Circle Outreach and campaign Launch Day are critical

Have a clear understanding of the friends, family, and fans you’ll be reaching out to before you go live and the wider network of customers and friends you’ll be reaching out to on Launch Day. You can find your script for your Inner Circle as well as your Launch Day script in your resources.

You’ll need to remind people to contribute more than you think

You’ll likely feel repetitive (and annoying) a couple weeks in…you’re not. Thanks to the way social media works, not everyone is going to see everything you post, and even when they do, it often takes people multiple reminders before they act on clicking the link and contributing. Keep things fresh by changing up how you’re sharing the info. Find tips and ideas in your resources.

Talk about the campaign everywhere and to everyone

Think about the campaign like running for President. You’ll want to talk about and share your campaign with as many people as possible. Use social media, word of mouth, your provided QR code, and whatever else makes sense for your businesses.

Attach QR codes and links wherever possible

QR codes are a great way to get people contributing. Put them in orders, at checkout on the walls and anywhere else!