Take the next few days to really think about your Inner Circle of friends, families, regulars, and the like. These will be the people you’ll be reaching out to for contributions TWO DAYS before the campaign goes public. This first round of contributions will get things going and start your campaign with a bang! 💥 We’ve seen that campaigns that have contributions before launching publicly raise 2x as much as campaigns that don’t!
Start compiling names here with how you’ll reach them (think email, text, phone, in person, pigeon carrier).
How to talk to them:
Be honest, direct, and appreciative of all of their support so far. Don’t forget to let them know what they’ll be getting in return.
Email example: “Hi ____! I have some really exciting news… Mindful Roots is growing and i’m on my way to opening a food truck called Chicago Roots celebrating my Chicagoland roots and love for healthy, nourishing ingredients. You’ve been SUCH a huge part of my journey so far and i’m so excited for you to be a part of what’s next. I’m launching a NuMarket campaign on Monday 2/12 to help me with the future of my new food truck, but you’re one of the first people to have access now! The great thing about NuMarket is that whatever you contribute, you get 120% back in credits after the campaign to spend with me and all of your plant based Mindful Roots goods and at the upcoming Chicago Roots food truck to come. You can contribute and learn more here! https://numarket.co/fund/mindful-roots
Sincerely, (your name)
P.S. every contribution and share will help me get one step closer to my dream. Head to the campaign to learn more!
Text Message example:
“Hi ____! Exciting news… Mindful Roots is growing and i’m on my way to opening a food truck called Chicago Roots— but I need your help! I’m launching a NuMarket campaign to help me achieve my dream of celebrating my hometown and love for feeding people nourishing food, and you’re one of the first people to know about it. You’ve been a big part of my journey and your support has meant so much. The great thing is that your contribution gets you 120% back in credits to spend. Check it out and let me know what you think! https://numarket.co/fund/mindful-roots”
Once you fill out your list, let us know and we’ll discuss how to talk to your wider audience!