READY TO LAUNCH? 🎉

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Inner Circle Reach Out: TWO Days Before Launch! Remember that list of friends, family, and fans you created? Now is the time to start sending those personal messages!

Inner Circle Email Template

Hi <INSERT NAME>, Your support is so important to us and we consider you to be a part of the The Half Cookie family so we’re letting you in on our extra special campaign before it even goes live. We’re diving head first into our next phase and we’re announcing something HUGE very soon! We’re reaching out today to ask for your support. We’ll be launching a campaign with NuMarket.co, a platform that helps real businesses (like us) get funding from their most important supporters (like you!). Bonus, every contribution gets you 120% BACK in credits to spend on The Half Cookie both in person and online!
This campaign will allow The Half Cookie to go from an online bakery to having a real, daily presence in our Boston community! Your support will help pay for our physical buildout, increase staffing, and purchase the equipment needed to produce even more freshly baked cookies for Boston every day. You’d literally be transforming this one woman show into something so much bigger not just for The Half Cookie but for Boston’s cookie-loving community. Over the next 30 days, every contribution and share will help us reach our goal! Thank you for being a part of our journey so far, we can’t wait to continue growing with you by our side. https://numarket.co/fund/half-cookie Warmly, Danielle P.S. you’re the first to see this and we can’t wait to hear what you think! https://numarket.co/fund/half-cookie

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Launch Post. We’ve prepped a graphic and caption for you. Feel free to add your spin to it! You need to be ready to post when your campaign goes live, and don’t forget to add us as collaborator on IG. The more eyes, the better! This is the first of many social posts about the campaign and an important first step in announcing the news. The more this feels like exciting news you’re letting your community in on the more likely you are to build momentum from Day 1.

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Launch Email.

We’ve prepped an email for you to send, but jazz it up how you see fit! Be ready to send out an email to your WHOLE mailing list on the day your campaign goes live.

This is how you reach everyone who’s been part of your community and let them in on the full story of what you’re announcing & funding.

Now, lets do this 😎