Inner Circle Reach Out: TWO Days Before Launch!
Remember that list of friends, family, and fans you created? Now is the time to follow up with an official launch day message. This is a great way to nudge them in case they missed your initial reach out.
Inner Circle Email Day Of Template
Hi <INSERT NAME>, It’s Launch Day! As you know, your support is so important to us and we consider you to be a part of the Mike & Patty’s family. We’re diving head first into our next phase and have officially launched our NuMarket campaign to help us fund our bigger, and better location! https://numarket.co/fund/mike-and-pattys We’re reaching out today to ask for your support. We’ll be launching a campaign with NuMarket.co, a platform that helps real businesses (like us) get funding from their most important supporters (like you!)… and gives you a whole lot more in return. Like a 120% back in credits for every contribution to spend at Flourbox, Hot Box and Mike & Patty's locations (with the exception of High Street) after the campaign ends. Contributions will directly help us take things to the next level with our new Bow Market location! We are expanding our breakfast concept to a larger space to help us better serve our fellow breakfast loving Bostonians. Read more about what we’re funding here. How NuMarket works: When you support our NuMarket campaign, you’ll get 120% of your contributions back in credits. So if you contribute $500, you’ll get $600 back that you can use toward future purchases. This is not a donation, you’re getting more back than what you put in. It’s a win-win for us all. We really need your support now so that we can kick off our campaign with a bang 🎉 Thanks so much for your support! Sincerely, Team Mike & Patty’s
Launch Post.
We’ve prepped a graphic and caption for you. Feel free to add your spin to it! You need to be ready to post when your campaign goes live, and don’t forget to add us as collaborator on IG. The more eyes, the better!
This is the first of many social posts about the campaign and an important first step in announcing the news. The more this feels like exciting news you’re letting your community in on the more likely you are to build momentum from Day 1.Launch Day Post & CaptionsLaunch Day Post Examples
Launch Email.
We’ve prepped an email for you to send, but jazz it up how you see fit! Be ready to send out an email to your WHOLE mailing list on the day your campaign goes live.
This is how you reach everyone who’s been part of your community and let them in on the full story of what you’re announcing & funding.
Launch Day EmailEmail ExamplesNow, lets do this 😎
